Allstate Customers Who Use the Safe Driving App Have 25% Fewer Serious Crashes

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NORTHBROOK, Ill., April 17, 2024 – Allstate customers have the option to opt-in to the Allstate app’s safe driving features and those who do are safer on the road, according to Allstate and its analytics and analytics partner. mobility data, Arity.

Allstate found that customers who choose to use Drivewise are 25% less likely to be in a serious collision than those who do not.1 Arity’s driving behavior research also reveals that Drivewise customers operate their phones less, accelerate less and brake less on average than other connected drivers, by up to 44%.2 Drivewise is an optional usage-based insurance feature that customers can enroll in through the Allstate app to get feedback on safe driving after every trip and help save money on their policy.

Among the 100 most populous urban areas in the US, average Drivewise customers compared to other connected drivers:

  • They handle their phones 44% less while driving.
  • They spend 23% less of their driving distance traveling at high speed.
  • Have an 11% lower hard braking rate.

“We offer customers the option to pay a rate based on how they drive,” said Ginger Purgatorio, executive vice president of Allstate. “We find that when customers choose to use Drivewise in their Allstate mobile app, they tend to drive safer. And those who drive safer not only have fewer accidents, but they can also save money on their auto insurance.”

Serious accidents indicate the need for safer driving

Leading safety advocates show that car accident deaths in the United States remain at a devastatingly high level, increasing 13.6% in 2023 compared to 2019 before the pandemic. Speeding, distracted and drunk driving contribute to the loss of tens of thousands of lives in preventable crashes on U.S. roads each year, including the nearly 45,000 people who died in crashes in 2023.

Drivewise assesses and helps educate about driving behaviors that may contribute to these problems, including speed, braking, and how often customers use their phone while behind the wheel. Additional features, such as accident detection services, can quickly connect customers to help when they are in an accident. More information about Drivewise can be found at Allstate.com/Drivewise.

Where are the safest drivers?

More of these findings will be revealed along with the next 16th Allstate America Top Drivers Report®which will include a ranking of the top 100 U.S. urban areas based on driving behavior such as phone use, high-speed driving, and hard braking.

About Allstate

Allstate Corporation (NYSE: ALL) protects people from life’s uncertainties with a circle of protection that includes cars, homes, electronics, benefits and identity theft. Products are available through a broad distribution network that includes Allstate agents, independent agents, major retailers, online and in the workplace. Allstate is famous for the motto You’re in good hands with Allstate®.

About Arity

Arity is a mobility data and analytics company that provides data-driven solutions to companies investing in transportation, enabling them to offer smarter, safer and more economical mobility services. Arity collects and analyzes billions of kilometers of driving data to create a greater understanding of how people move. With the world’s largest driving data set linked to insurance claims collected through mobile devices, in-car devices and vehicles themselves, Arity gains unique insights that help insurers, developers, marketers and communities understand and predict driving behavior at scale. Arity was founded by The Allstate Corporation in 2016.

Methodology

¹Allstate data comparing accidents of Drivewise customers to non-Drivewise customers where bodily injury claim costs exceed $100,000.

2Arity data comparing the driving behavior of Drivewise customers to the approximately 40 million connections of other Arity drivers. Drivewise customers represent approximately 5% of Arity’s total active connections. For this analysis, phone handling is calculated when a customer’s smartphone is in use while taking a trip; Speeding is calculated when a customer drives over 80 mph; Hard braking is calculated when a customer decelerates more than 7 mph in one second. The data is based on the location of a trip and not a customer’s zip code or their vehicle. Drivewise Mobile savings are not available in California and Alaska. This report is produced solely to fuel the nation’s conversation about safe driving and raise awareness about the importance of usage-based insurance programs like Drivewise for being safe and attentive behind the wheel. The research is not used to determine auto insurance rates.


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